Musings from Miles: What Miles Davis can tell us about music and marketing

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Title:	Musings from Miles: What Miles Davis can tell us about music and marketing
Book Title:	Marketing the arts: A fresh approach
Authors:	Dennis, N. K. (Noel) Macaulay, M. (Michael)
Editors:	O'Reilly, D. (Daragh) Kerrigan, F. (Finola)
Affiliation:	Teesside University Business School
Citation:	Dennis, N. K. and Macaulay, M. (2010) 'Musings from Miles: What Miles Davis can tell us about music and marketing', in O'Reilly, D. and Kerrigan, F. (eds) Marketing the arts: A fresh approach. London: Routledge.
Publisher:	Routledge
Issue Date:	21-Apr-2010
URI:	http://hdl.handle.net/10149/115728
Additional Links:	http://www.routledge.com/books/details/9780415496865/
Type:	Book Chapter
Language:	en
Keywords:	Davis, Miles music marketing
ISBN:	9780415496865
Citation Count:	0 [Web of Science and Scopus, 17/11/2010]
Appears in Collections:	Marketing Institute of Design, Culture and the Arts Social Futures Institute Public Governance

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Please use this identifier to cite or link to this item: http://hdl.handle.net/10149/115728
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