Fashion value brands: the relationship between identity and image

Hdl Handle:
http://hdl.handle.net/10149/140270
Title:
Fashion value brands: the relationship between identity and image
Authors:
Ross, J. (Jill); Harradine, R. (Rod)
Affiliation:
Teesside University. Teesside University Business School.
Citation:
Ross, J. and Harradine, R. (2011) 'Fashion value brands: the relationship between identity and image', Journal of Fashion Marketing and Management, 15 (3), pp.306-325.
Publisher:
Emerald
Journal:
Journal of Fashion Marketing and Management
Issue Date:
Jul-2011
URI:
http://hdl.handle.net/10149/140270
DOI:
10.1108/13612021111151914
Additional Links:
http://www.emeraldinsight.com/10.1108/13612021111151914
Type:
Article
Language:
en
Keywords:
brand identity; brand image; fashion; value brands; young consumers
ISSN:
1361-2026
Rights:
Author can archive post-print (ie final draft post-refereeing). For full details see http://www.sherpa.ac.uk/romeo/ [Accessed 22/08/2011]
Citation Count:
0 [Scopus, 22/08/2011]

Full metadata record

DC FieldValue Language
dc.contributor.authorRoss, J. (Jill)en
dc.contributor.authorHarradine, R. (Rod)en
dc.date.accessioned2011-08-22T10:35:20Z-
dc.date.available2011-08-22T10:35:20Z-
dc.date.issued2011-07-
dc.identifier.citationJournal of Fashion Marketing and Management; 15 (3): 306-325en
dc.identifier.issn1361-2026-
dc.identifier.doi10.1108/13612021111151914-
dc.identifier.urihttp://hdl.handle.net/10149/140270-
dc.language.isoenen
dc.publisherEmeralden
dc.relation.urlhttp://www.emeraldinsight.com/10.1108/13612021111151914en
dc.rightsAuthor can archive post-print (ie final draft post-refereeing). For full details see http://www.sherpa.ac.uk/romeo/ [Accessed 22/08/2011]en
dc.subjectbrand identityen
dc.subjectbrand imageen
dc.subjectfashionen
dc.subjectvalue brandsen
dc.subjectyoung consumersen
dc.titleFashion value brands: the relationship between identity and imageen
dc.typeArticleen
dc.contributor.departmentTeesside University. Teesside University Business School.en
dc.identifier.journalJournal of Fashion Marketing and Managementen
ref.citationcount0 [Scopus, 22/08/2011]en
or.citation.harvardRoss, J. and Harradine, R. (2011) 'Fashion value brands: the relationship between identity and image', Journal of Fashion Marketing and Management, 15 (3), pp.306-325.en
All Items in TeesRep are protected by copyright, with all rights reserved, unless otherwise indicated.