The limited potential of video games for the development and promotion of Hong Kong soccer

Hdl Handle:
http://hdl.handle.net/10149/621932
Title:
The limited potential of video games for the development and promotion of Hong Kong soccer
Book Title:
Digital Football Cultures
Authors:
Lau, M.; Gibbons, T. (Tom)
Editors:
Lawrence, S.; Crawford, G.
Affiliation:
Teesside University. School of Social Sciences, Humanities and Law
Citation:
Lau, M., Gibbons, T. (2018) The limited potential of video games for the development and promotion of Hong Kong soccer. in Lawrence, S. & Crawford, G. (eds) Digital Football Cultures. London, Routledge.
Publisher:
Routledge
Issue Date:
2018
URI:
http://hdl.handle.net/10149/621932
Abstract:
Soccer videogames have become one of the most popular genres of computer videogames. Part of their appeal is that they enable gamers to virtually participate in, and gain detailed knowledge about, leagues and clubs in nations from all over the globe. In this chapter we argue that there is currently a gap in understanding regarding the potential of soccer videogames for enhancing the promotion of less well-known leagues and clubs on the global stage. We begin to address this conceptual gap through a case study on the development of soccer in Hong Kong under British rule pre-1997 and Chinese rule post 1997 in which we explore the possibilities and limitations of using one of the most popular soccer videogames, FIFA (EA Sports), to help develop and promote Hong Kong soccer. In order to achieve this, we draw upon the Eliasian or figurational concept of ‘diminishing contrasts, increasing varieties’ to suggest that soccer videogames could simultaneously help and hinder the development and promotion of Hong Kong soccer. We conclude by arguing that further research is required in order to more fully assess the potential of soccer videogames for the promotion of Hong Kong soccer and other less well-known leagues and clubs on the global stage.
Type:
Book Chapter
Language:
en

Full metadata record

DC FieldValue Language
dc.contributor.authorLau, M.en
dc.contributor.authorGibbons, T. (Tom)en
dc.contributor.editorLawrence, S.en
dc.contributor.editorCrawford, G.en
dc.date.accessioned2018-05-24T11:19:36Z-
dc.date.available2018-05-24T11:19:36Z-
dc.date.issued2018-
dc.identifier.urihttp://hdl.handle.net/10149/621932-
dc.description.abstractSoccer videogames have become one of the most popular genres of computer videogames. Part of their appeal is that they enable gamers to virtually participate in, and gain detailed knowledge about, leagues and clubs in nations from all over the globe. In this chapter we argue that there is currently a gap in understanding regarding the potential of soccer videogames for enhancing the promotion of less well-known leagues and clubs on the global stage. We begin to address this conceptual gap through a case study on the development of soccer in Hong Kong under British rule pre-1997 and Chinese rule post 1997 in which we explore the possibilities and limitations of using one of the most popular soccer videogames, FIFA (EA Sports), to help develop and promote Hong Kong soccer. In order to achieve this, we draw upon the Eliasian or figurational concept of ‘diminishing contrasts, increasing varieties’ to suggest that soccer videogames could simultaneously help and hinder the development and promotion of Hong Kong soccer. We conclude by arguing that further research is required in order to more fully assess the potential of soccer videogames for the promotion of Hong Kong soccer and other less well-known leagues and clubs on the global stage.en
dc.language.isoenen
dc.publisherRoutledgeen
dc.titleThe limited potential of video games for the development and promotion of Hong Kong socceren
dc.typeBook Chapteren
dc.contributor.departmentTeesside University. School of Social Sciences, Humanities and Lawen
dc.title.bookDigital Football Culturesen
or.citation.harvardLau, M., Gibbons, T. (2018) The limited potential of video games for the development and promotion of Hong Kong soccer. in Lawrence, S. & Crawford, G. (eds) Digital Football Cultures. London, Routledge.en
dc.date.accepted2018-
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